The Market Authority Index Directory

A directory of all certified businesses. To be certified businesses need to score 65 or above on the MA Index.

Certified

MAI Score of 65 – 69

MAI Score of 70 – 79

MAI Score of 80+

About: Nature-based corporate conferencing and OD
AI Buyer Signal: Medium — Swedish nature-based corporate conferencing and organisational development provider; strong SC (83) signals structural presence but limited public buyer authority (HA:40)
#1 in Sustainable Food & Drink · Sweden
MAI Estimated
About: Swedish oat drink pioneer and plant-based brand
AI Buyer Signal: High — oat drink pioneer since 1994; globally recognised brand, Nasdaq-listed, category-defining product with very strong buyer credibility
About: Affordable Swedish denim and casualwear
AI Buyer Signal: Medium — Swedish denim brand since 2004 offering affordable quality; recognisable in Nordic markets but limited buyer signal breadth
About: Hand-crafted premium denim from Wales
AI Buyer Signal: Medium — British premium denim brand since 2011 with compelling craft story and Welsh heritage, but limited scale signals
#1 in Sustainable & Heritage Fashion · Germany
MAI Estimated
About: Circular sustainable fashion for men and women
AI Buyer Signal: Medium-High — German sustainable fashion brand since 2007 with strong circular credentials and organic material standards across Europe
About: Heritage Scandinavian casual lifestyle apparel
AI Buyer Signal: Low-Medium — Swedish heritage lifestyle brand founded in Stockholm in 1976 and genuinely well known in Scandinavian fashion; low HA (30) signals a significant gap in structured buyer authority that does not reflect actual brand recognition
About: Ethical circular womenswear from Stockholm
AI Buyer Signal: Medium — Stockholm circular fashion brand with transparent supply chain and ethical positioning, though still scaling HA
#1 in Sustainable & Heritage Fashion · Sweden
About: Swedish sustainable denim with lifetime repair promise
AI Buyer Signal: High — Swedish sustainable denim pioneer since 2001; free repairs forever and circular take-back programme define a trusted ethical brand
#1 in Supply Chain Visibility & Analytics · Sweden
MAI Expected
About: Listed Swedish supply chain services group
AI Buyer Signal: Medium-High — Nasdaq-listed Swedish supply chain services group with very high SC (97) indicating strong structural market presence
About: Irish carrier connectivity and delivery platform
AI Buyer Signal: Low-Medium — Irish delivery management platform with limited HA (40) and modest SC (60); growing but early-stage buyer credibility
#2 in Supply Chain Visibility & Analytics · Sweden
MAI Expected
About: Delivery management and carrier software
AI Buyer Signal: Medium — Swedish delivery management SaaS with balanced HA/SC (65/70); credible but not yet strongly differentiated in public signals
#1 in Strategy & Business Transformation · Ireland
MAI Estimated
About: Global strategy and digital transformation consultancy
AI Buyer Signal: High — Accenture’s Irish hub; global 779,000-employee consultancy with dominant presence in strategy and digital transformation in Ireland
#1 in Strategy & Business Transformation · Sweden
MAI Estimated
About: Public sector and sustainability consulting
AI Buyer Signal: Medium-High — Ramboll Management arm of global engineering firm; strong in public sector transformation with 12x brand eins/Statista award
#1 in Strategy & Business Transformation · Denmark
MAI Estimated
About: Nordic management consulting firm
AI Buyer Signal: Medium-High — leading Nordic management consultancy (1,800 employees, founded 1996) with strong B2B reputation across Scandinavia
About: Swedish online sports and outdoor retailer
AI Buyer Signal: Medium — Swedish online sports retailer with above-average HA (70) but very low SC (50), pointing to brand authority ahead of reach

XXL

#3 in Sport Retail · Sweden
MAI Estimated
About: Large-format Nordic sports retailer
AI Buyer Signal: Medium — Nordic’s largest sports retail chain by footprint, but large-format commodity positioning limits premium buyer signals
#2 in Sport Retail · Sweden
MAI Estimated
About: Global sports retail cooperative
AI Buyer Signal: Medium-High — global cooperative sports retailer with 150+ Swedish stores; well-known brand with broad range but commoditised positioning
#1 in Sport Retail · Sweden
MAI Estimated
About: Sweden’s largest sports retailer
AI Buyer Signal: High — Sweden’s largest sports retailer (140+ stores, 4.6B SEK revenue); dominant market presence and strong consumer trust
#5 in Sport & Activewear · Sweden
MAI Estimated
About: Swedish handcrafted outdoor boots and gear
AI Buyer Signal: Medium — specialist Swedish outdoor brand since 1932 known for handcrafted mountain boots; niche but strong craftsmanship positioning
#2 in Sport & Activewear · Norway
MAI Estimated
About: Norwegian heritage outdoor equipment and apparel
AI Buyer Signal: Medium-High — one of the world’s oldest outdoor brands (1908); respected technical clothing and backpacks with Norwegian heritage
#1 in Sport & Activewear · Germany
MAI Estimated
About: German outdoor apparel, footwear and equipment
AI Buyer Signal: Medium-High — established German outdoor brand since 1981 with strong international distribution and broad apparel/footwear/equipment range
#1 in Sport & Activewear · Norway
MAI Estimated
About: Norwegian heritage outdoor and workwear brand
AI Buyer Signal: High — Norwegian outdoor brand since 1877 with deep heritage in sailing and workwear; trusted globally across sport and professional use
#1 in Sport & Activewear · Sweden
MAI Estimated
About: Iconic Swedish outdoor gear and Kånken backpacks
AI Buyer Signal: High — iconic Swedish outdoor brand since 1960; globally recognised Kånken backpack defines the brand with enduring cultural resonance
#5 in Sport & Activewear · Sweden
MAI Expected
About: Swedish sports and activewear
AI Buyer Signal: Medium — Swedish activewear brand with decent HA (58) but limited SC (50), indicating constrained structural reach vs competitors