ICEHOTEL

ICEHOTEL is the world’s first and largest hotel built entirely from ice and snow, located 200km north of the Arctic Circle in Jukkasjärvi, Swedish Lapland. Founded in concept in 1989 and operated by Icehotel Aktiebolag (incorporated 1983), the property is rebuilt annually by artists from around the world using ice harvested from the nearby Torne […]

Apoteket

Apoteket AB grundades 1971 och var länge ett statligt monopol på apoteksmarknaden i Sverige. Efter avregleringen 2009 är Apoteket fortfarande helägt av svenska staten (via Regeringskansliet) och är idag landets ledande apotekskedja med 370+ apotek, e-handel och en rad hälsotjänster.

Boozt

Boozt (Boozt Fashion AB) is a leading Nordic e-commerce retailer headquartered in Malmö, Sweden. Founded in 2007 and publicly launched in 2011, Boozt is dual-listed on Nasdaq Stockholm and Nasdaq Copenhagen (ticker: BOOZT). The company sells fashion, beauty, sportswear, and home products from over 1,400 brands to customers primarily in Sweden, Denmark, and Norway. Its […]

IKEA Sweden

IKEA Sweden is the Swedish retail operation of the global IKEA Group, founded in 1943 by Ingvar Kamprad. Operating under IKEA of Sweden AB (556074-7551), incorporated in Älmhult in 1960, the brand is the dominant home furnishings retailer in Sweden with an estimated 35–42% share of the mass-market segment. IKEA’s mission is to create a […]

Treehotel

Treehotel is a world-renowned design hotel in Harads, Swedish Lapland, where nine architecturally iconic treerooms — each designed by a different internationally acclaimed architect — are suspended among the pine trees. Founded in 2010 by Kent and Britta Lindvall, the hotel combines luxury accommodation with immersive Arctic nature experiences, seasonal activities, and a restaurant showcasing […]

Trunk Clothiers

Trunk Clothiers is a premium independent menswear boutique founded in 2010 by Mats Klingberg in London’s Marylebone district, subsequently expanding to Zurich. The brand operates as a global curator of smart-casual menswear, stocking carefully selected independent labels from Japan, Italy, the United States, and the United Kingdom alongside its own in-house Trunk label and a […]

Revolution Race

RVRC Holding AB (RevolutionRace) is a fast-growing outdoor brand offering multifunctional products including clothes, shoes, backpacks and accessories to people with an active lifestyle. Listed on Nasdaq Stockholm Mid Cap since June 2021 (ticker: RVRC). Operates in approximately 40 countries. Founded 2013/2014 in Borås, Sweden. Revenue ~SEK 1.91B (FY June 2025). CEO: Elias Paul Fischbein.

Björn Borg

Björn Borg is a publicly listed Swedish sports fashion brand (Nasdaq Stockholm: BORG.ST, org. no. 556658-0683) headquartered in Solna, Sweden. Founded in 1984 and named after the legendary Swedish tennis champion, the brand has evolved from its iconic colourful underwear origins into a full sport lifestyle brand spanning training clothing, performance underwear, shoes, bags, and […]

Tullamore D.E.W.

Tullamore D.E.W. Distillery Experience is a purpose-built, 58-acre whiskey tourism destination located at Clonminch, Tullamore, Co. Offaly, Ireland. Owned by William Grant & Sons (CRO: 484823), the attraction has been operating for over a decade and offers the flagship ‘Ultimate Distillery Experience’ tour — a 105-minute intimate experience (max 8 people, €47) including the Still […]

Old Bushmills Distillery

The Old Bushmills Distillery is the world’s oldest licensed whiskey distillery, holding a royal distillation licence dating to 1608. Located in Bushmills, County Antrim on the Causeway Coast, Northern Ireland, it is owned by Casa Cuervo (Becle SAB de CV, Mexico) and operates as both a working distillery producing Black Bush, Original, and aged single […]

Cervera

Sweden’s leading specialist retailer for kitchen and homeware, founded in 1987. ~70 stores across Sweden, Norway and Finland. Owned by Homeco AS. CEO Hans Redig Bolin. ~600 employees. Revenue ~$124M USD. Org nr 556701-1209.

Teeling Whiskey Distillery

Teeling Whiskey Company Limited was founded by brothers Jack and Stephen Teeling in 2012 and opened Ireland’s first new Dublin city distillery in 125 years in 2015. Located in The Liberties, Dublin, Teeling produces a range of award-winning Irish whiskeys. Backed by Bacardi Limited. World’s Most Awarded Irish Whiskey (World Whiskeys Awards 2019-2023).

Drake’s

Founded in 1977 in East London by Michael Drake. Acquired in 2010 by Mark Cho and Michael Hill. Manufactures ties in East London, shirts in Somerset, tailoring in Italy, knitwear in Scotland. Savile Row flagship opened 2022. Majority stake acquired by Heartland (Anders Holch Povlsen) January 2026. Michael Hill remains Creative Director. 200+ global stockists.

Vitsoe

Vitsoe (VITSOE LIMITED, Companies House 02014122) is a UK-based premium design furniture brand, established in 1959, holding the exclusive worldwide licence for Dieter Rams furniture designs since 2013. The brand produces three signature products — the 606 Universal Shelving System, 620 Chair Programme, and 621 Table — from its purpose-built manufacturing headquarters in Leamington Spa, […]

Zooplus (European)

Zooplus SE is Europe’s largest online-only pet retailer by revenue (€2.678bn in 2023), founded in Munich in 1999. Operating across 30+ European countries, it offers 9,000+ SKUs across all pet categories with an exclusive own-brand portfolio including Wolf of Wilderness, Purizon, Cosma, and Tigerino. Taken private by Hellman & Friedman and EQT in January 2022 […]

Care of Beds

Care of Beds is a Swedish premium sleep retailer operating both an e-commerce platform and 13+ physical stores across Sweden. Founded within the PEANDA AB group and incorporated in 2019, the brand curates a premium selection of Scandinavian and international sleep brands including Tempur, Hästens, Carpe Diem, and Jensen for beds, and Mille Notti, Lexington, […]

Nudie Jeans

Nudie Jeans was founded in Gothenburg, Sweden in 2001 by Maria Erixon Levin and Joakim Levin. The brand pioneered free repairs forever and a circular take-back programme. All products are made from 100% certified organic cotton and the company holds Fair Wear Foundation Leader status. Operating as a group of 17 companies, Nudie Jeans recorded […]

H&M

H & M Hennes & Mauritz AB is a Swedish multinational fashion retailer founded in 1947, headquartered in Stockholm, Sweden, and listed on Nasdaq Stockholm (HMBB). The group operates 4,200+ stores in 75+ markets under 10 brands including H&M, COS, Weekday, Monki, and & Other Stories, generating net sales of SEK 234,478M (~$22.3B) in FY2024.

Zooplus

Zooplus SE is Europe’s largest online-only pet retailer by revenue (€2.678B in 2023), founded in Munich in 1999. Operates across 30 European countries including Sweden via zooplus.se. Acquired by EQT and Hellman & Friedman in January 2022 (€3.7B LBO). Offers 9,000+ SKUs across all pet categories. Private label portfolio includes Wolf of Wilderness, Cosma, Tigerino, […]

Ender Legard

London-based luxury lingerie specialist founded 2005 by Asia Smaga. Patented backless bodysuit (GB2548925) made to order in London. Stockists: Harrods, Net-A-Porter. Featured in Vogue, Harper’s Bazaar, Elle, NYT, Cosmopolitan Bride. Company: ENDER LEGARD LIMITED (06597598), incorporated May 2008, single director Joanna Smaga.

ASKET

ASKET was founded in 2015 by August Bard Bringeus and Jakob Dworsky in Stockholm, Sweden. The brand’s founding concept is built on ‘The Pursuit of Less’ – creating a single, permanent collection (not seasonal) of essentials that are designed once and continuously refined, never discounted or replaced with new seasons. As of 2025, their headline […]

Hogsta Ridsport

Hogsta Ridsport is a specialist Swedish dressage equipment retailer operating since 1993, with a webshop since 2003. Based in Drottningholm, Sweden, the company is founder-led by Eva Christin Perninge and operates a physical store, e-commerce platform, equestrian centre (Hogsta Equestrian Center), own brand (By HOGSTA), and a feed shop (Hogsta Foderbutik). It holds a TOP […]

Skultuna 1607

Skultuna (Skultuna Messingsbruk AB) is a Swedish heritage luxury brass manufacturer founded by royal decree in 1607, operating continuously from the same site in Skultuna for over 400 years. The company produces premium decorative objects, lifestyle accessories, and bridal/occasion gifts, with five branded retail stores across Sweden and Denmark and a global DTC e-commerce channel. […]

Seed Health

Seed Health, Inc. is a Venice, California-based DTC microbiome science company selling science-backed probiotic and synbiotic supplements. Its flagship DS-01® Daily Synbiotic is trusted by over 2 million subscribers and holds the #1 digestive health probiotic position at Target (all US stores). A 19-member Scientific and Clinical Advisory Board and SeedLabs environmental R&D division underpin […]