VOM og Hundemat is a Norwegian family-owned raw pet food producer founded in 1988 and based at Mansrud Gård in Trøgstad, Indre Østfold. The company produces raw dog and cat food under the VOM brand, using 100% Norwegian raw materials from approved slaughterhouses with no preservatives, dyes, or added water. Founded by Magne Østby and now led by CEO Ole Magnus Østby, the company employs 38 staff and generates NOK 143M (~€12.5M) in annual revenue with an 18.9% net profit margin. VOM distributes across Norway and exports to Sweden, Denmark, Finland, France, Germany, and the UK. The brand is endorsed by Norwegian wilderness icon Lars Monsen and 2× Iditarod champion Robert Sørlie.