A highly specialised B2B subsector where technical credibility and peer authority are the primary commercial drivers. MAI scoring identifies brands that have built genuine expert-to-expert trust, an essential differentiator in a category where buyers are highly informed and purchasing decisions carry significant operational and scientific risk.
This directory includes brands that have been independently assessed, benchmarked, or scored using the Market Authority Index (MAI). Brands are listed by MAI score from highest to lowest. MAI Assessed brands have been individually evaluated. MAI Estimated brands are benchmarked against sector data.