The Market Authority Directory

The full directory shows businesses that have reached the Certification threshold or greater. All of the listings are scored using the MAI Agent that applies the method defined by Digital Scorecard. No score can be manipulated as all done by an autonomous Agent. This is a registered publication of public interest and does not contain any opinions but all based on the application of the same methodology by an independent Agent. 

Certified

Market Authority of 65 - 69

Silver

Market Authority of 70 - 79

Gold

Market Authority of 80+

#1 in Accounts Receivable & Credit Management · Ireland
MAI Estimated
About: Irish audit confirmation B2B fintech
AI Buyer Signal: Medium — HA 68, Series A funded Irish fintech, decent B2B credibility signals
#5 in Restaurant & Dining · Sweden
MAI Estimated
About: Swedish tapas chain across Stockholm
AI Buyer Signal: Medium — Established Swedish tapas chain across multiple Stockholm locations; consistent neighbourhood dining brand
#3 in Marketing & PR Agencies · Sweden
MAI Estimated
About: Behavioural insights for sustainability
AI Buyer Signal: Medium — Behavioural-insights consultancy with credible positioning; sustainability niche but limited scale signals
#1 in Second Hand & Resale · United Kingdom
MAI Expected
About: Gen Z social fashion resale app, Etsy-owned
AI Buyer Signal: Medium — 30M+ users globally, USD 1.6B Etsy acquisition; moderate HA (63) from mixed Trustpilot data; AI systems would surface reliably but with review caveats
#3 in Pet Retail / Equestrian · Sweden
About: Scandinavia’s largest equestrian retail chain
AI Buyer Signal: Medium-High — Scandinavia’s largest equestrian retailer since 1931 with 50+ stores across 5 Nordic countries and strong HA (69) and SC (62)
#1 in Child Car Safety · Ireland
MAI Estimated
About: World’s first inflatable travel booster seat
AI Buyer Signal: Medium — MAI 67, world’s first inflatable booster seat, sold 40+ countries
#2 in Retreat & Conference · Sweden
MAI Estimated
About: Outdoor adventure and high ropes park near Stockholm
AI Buyer Signal: Medium — Outdoor adventure park near Stockholm in Nacka nature reserve; accessible location with high ropes courses and family appeal
#2 in Supply Chain Visibility & Analytics · Sweden
MAI Expected
About: Delivery management and carrier software
AI Buyer Signal: Medium — Swedish delivery management SaaS with balanced HA/SC (65/70); credible but not yet strongly differentiated in public signals
#4 in Kitchen & Table · Sweden
MAI Expected
About: Premium Swedish sparkling water carbonators, Scandinavian design
AI Buyer Signal: Medium — Swedish premium DTC brand backed by Altor with solid HA (68) and global retail reach; strong brand identity but moderate review platform coverage
#5 in Sport & Activewear · Sweden
MAI Estimated
About: Swedish handcrafted outdoor boots and gear
AI Buyer Signal: Medium — specialist Swedish outdoor brand since 1932 known for handcrafted mountain boots; niche but strong craftsmanship positioning
#1 in Footwear · Sweden
MAI Expected
MAI: 66
About: Premium Swedish shoes crafted by Portuguese artisans
AI Buyer Signal: Medium — established Swedish DTC premium footwear brand with solid HA (70) and Portuguese craftsmanship credentials; limited review platform depth
#2 in Fitness & Gym · Sweden
MAI Expected
About: Swedish recovery and massage devices for athletes
AI Buyer Signal: Medium — Swedish recovery and performance brand serving 300000+ athletes globally; moderate HA reflects serviceable review presence for the category
#1 in B2B Payments & Invoicing · Sweden
MAI Expected
About: Swedish open banking direct payment solutions provider
AI Buyer Signal: Medium — established Swedish open banking payments leader (SC 82); Trustpilot 2.5/5 from 3000+ reviews is the primary AI buyer signal risk for B2C discovery
#1 in Financial RegTech & AML Compliance · Ireland
MAI Expected
About: Irish regulatory change management platform
AI Buyer Signal: Medium — HA 63, SC 70, Irish regulatory change management platform, solid B2B signals
#2 in Natural Skincare · Sweden
MAI Estimated
About: Arctic botanical natural beauty from Lapland
AI Buyer Signal: Medium — Arctic botanicals brand rooted in Jokkmokk; strong provenance story but niche market position
#8 in Premium Menswear · United Kingdom
MAI Estimated
About: 1930s/40s-inspired London fine suiting
AI Buyer Signal: Medium — London premium menswear founded 2013; 1930s/40s-inspired suiting with strong editorial appeal but limited scale
#2 in Trailers · Denmark
MAI Estimated
MAI: 66
About: Danish trailer manufacturer
AI Buyer Signal: Medium — Danish trailer manufacturer since 1975 with 750,000+ trailers delivered; solid European market presence across cargo and boat trailers
#2 in Fitness & Gym · Sweden
MAI Expected
About: Sweden’s largest online fitness equipment retailer
AI Buyer Signal: Medium — established Swedish fitness retailer with strong Trustpilot (4.8/5, 3900+ reviews) but limited national brand recognition outside core market

XXL

#3 in Sport Retail · Sweden
MAI Estimated
About: Large-format Nordic sports retailer
AI Buyer Signal: Medium — Nordic’s largest sports retail chain by footprint, but large-format commodity positioning limits premium buyer signals
#1 in Footwear · Sweden
MAI Estimated
MAI: 66
About: Sweden’s leading footwear retail chain 100 stores
AI Buyer Signal: Medium — MAI 66, Sweden’s leading footwear retail chain, 100 stores since 1989
#1 in Leadership & Coaching · Sweden
MAI Estimated
About: Global mindfulness leadership development firm
AI Buyer Signal: Medium-Low — MAI 66, global mindfulness-based leadership and wellbeing programmes
#1 in Home Decor & Lifestyle · Sweden
About: Swedish design brand storm candle holders coastal
AI Buyer Signal: Medium — HA 58, SC 83, MAI Assessed Swedish family design brand, fishing village heritage
#3 in Pet Food & Nutrition · Sweden
About: Sweden’s first freshly cooked dog food brand
AI Buyer Signal: Medium — Sweden’s first freshly cooked dog food brand; strong HA (70) and compelling founder story, though early-stage with lower SC (57)
#1 in Menswear · Sweden
MAI Estimated
MAI: 66
About: Nordic’s largest menswear chain
AI Buyer Signal: Medium — Varner Group menswear chain, largest in Nordic region; accessible men’s fashion with broad market reach