The Market Authority Directory

The full directory shows businesses that have reached the Certification threshold or greater. All of the listings are scored using the MAI Agent that applies the method defined by Digital Scorecard. No score can be manipulated as all done by an autonomous Agent. This is a registered publication of public interest and does not contain any opinions but is based on the application of the same methodology by an independent Agent. Assessments are based on publicly available information. Read our Editorial Policy for details.

Certified

Market Authority of 65 - 69

Silver

Market Authority of 70 - 79

Gold

Market Authority of 80+

#1 in Financial RegTech & AML Compliance · Ireland
MAI Expected
About: Irish regulatory change management platform
AI Buyer Signal: Medium — HA 63, SC 70, Irish regulatory change management platform, solid B2B signals
#5 in Home Décor & Lifestyle · Sweden
About: Swedish design brand storm candle holders coastal
AI Buyer Signal: Medium — HA 58, SC 83, MAI Assessed Swedish family design brand, fishing village heritage
#2 in Trailers · Denmark
MAI Estimated
MAI: 66
About: Danish trailer manufacturer
AI Buyer Signal: Medium — Danish trailer manufacturer since 1975 with 750,000+ trailers delivered; solid European market presence across cargo and boat trailers
#8 in Premium Menswear · United Kingdom
MAI Estimated
About: 1930s/40s-inspired London fine suiting
AI Buyer Signal: Medium — London premium menswear founded 2013; 1930s/40s-inspired suiting with strong editorial appeal but limited scale

XXL

#3 in Sport Retail · Sweden
MAI Estimated
About: Large-format Nordic sports retailer
AI Buyer Signal: Medium — Nordic’s largest sports retail chain by footprint, but large-format commodity positioning limits premium buyer signals
#2 in Footwear · Sweden
MAI Estimated
MAI: 66
About: Sweden’s leading footwear retail chain 100 stores
AI Buyer Signal: Medium — MAI 66, Sweden’s leading footwear retail chain, 100 stores since 1989
#3 in Skincare · Sweden
MAI Estimated
MAI: 66
About: Arctic botanical natural beauty from Lapland
AI Buyer Signal: Medium — Arctic botanicals brand rooted in Jokkmokk; strong provenance story but niche market position
#3 in Pet Food & Nutrition · Sweden
About: Sweden’s first freshly cooked dog food brand
AI Buyer Signal: Medium — Sweden’s first freshly cooked dog food brand; strong HA (70) and compelling founder story, though early-stage with lower SC (57)
#5 in Sport & Activewear · Sweden
MAI Expected
About: Swedish sports and activewear
AI Buyer Signal: Medium — Swedish activewear brand with decent HA (58) but limited SC (50), indicating constrained structural reach vs competitors
MAI Expected
MAI: 66
About: Premium golf equipment manufacturer, Topgolf Callaway Brands
AI Buyer Signal: Medium — large NYSE-listed golf brand (Topgolf merger, USD 4.3B revenue) with strong editorial presence; limited Trustpilot (17 reviews) constrains AI verified-buyer signals
#5 in Home Décor & Lifestyle · Sweden
MAI Expected
About: Swedish online home decor and furniture curation platform
AI Buyer Signal: Medium — established Swedish retailer as part of Royal Design Group with solid structural foundations; moderate HA reflects manageable review profile
#1 in Leadership & Executive Development · Sweden
MAI Estimated
About: Global mindfulness leadership development firm
AI Buyer Signal: Medium-Low — MAI 66, global mindfulness-based leadership and wellbeing programmes
#2 in Outdoor & Adventure Brands · Sweden
MAI Estimated
About: Swedish premium ski and outdoor apparel
AI Buyer Signal: Low-Medium — Swedish premium ski/outdoor brand with strong SC (88) but very poor Trustpilot (1.4★/284 reviews); structural reach without trust
#1 in Menswear · Sweden
MAI Estimated
MAI: 66
About: Nordic’s largest menswear chain
AI Buyer Signal: Medium — Varner Group menswear chain, largest in Nordic region; accessible men’s fashion with broad market reach
#6 in Beauty Retail · Sweden
MAI Expected
About: Swedish online fragrance specialist
AI Buyer Signal: Medium — HA 79 high authority but SC 47 very weak commercial conversion signals
#5 in Veterinary Services · Sweden
About: Sweden’s largest veterinary care provider
AI Buyer Signal: High — one of Sweden’s largest vet care providers since 2012 with extensive nationwide clinic and hospital network; strong market authority
#2 in Footwear · Sweden
MAI Expected
MAI: 66
About: Premium Swedish shoes crafted by Portuguese artisans
AI Buyer Signal: Medium — established Swedish DTC premium footwear brand with solid HA (70) and Portuguese craftsmanship credentials; limited review platform depth
#1 in B2B Payments & Invoicing · Sweden
MAI Expected
About: Swedish open banking direct payment solutions provider
AI Buyer Signal: Medium — established Swedish open banking payments leader (SC 82); Trustpilot 2.5/5 from 3000+ reviews is the primary AI buyer signal risk for B2C discovery
#2 in Fitness & Gym · Sweden
MAI Expected
About: Swedish recovery and massage devices for athletes
AI Buyer Signal: Medium — Swedish recovery and performance brand serving 300000+ athletes globally; moderate HA reflects serviceable review presence for the category
#5 in Sport & Activewear · Sweden
MAI Estimated
About: Swedish handcrafted outdoor boots and gear
AI Buyer Signal: Medium — specialist Swedish outdoor brand since 1932 known for handcrafted mountain boots; niche but strong craftsmanship positioning
#2 in Fitness & Gym · Sweden
MAI Expected
About: Sweden’s largest online fitness equipment retailer
AI Buyer Signal: Medium — established Swedish fitness retailer with strong Trustpilot (4.8/5, 3900+ reviews) but limited national brand recognition outside core market
#7 in Home Décor & Lifestyle · Sweden
MAI Estimated
About: Swedish minimalist Scandinavian prints lifestyle brand
AI Buyer Signal: Medium — MAI 65, Swedish lifestyle brand founded 2007, minimalist Scandinavian prints
#1 in Mobility & Transport Services · Estonia
MAI Estimated
About: European ride-hailing and mobility super-app
AI Buyer Signal: Medium-High — Estonian mobility super-app in 45+ countries; strong brand recognition for ride-hailing and food delivery
#1 in Retail Promotions & Offers · Spain
MAI Estimated
About: Spanish digital retail catalogue distribution platform
AI Buyer Signal: Medium-Low — MAI 65, Spanish digital catalogue platform, 25M monthly users, 40+ countries