Friskis & Svettis

Swedish non-profit fitness association founded in 1978 in Stockholm by Johan Holmsäter. One of Scandinavia’s largest fitness organisations with 450,000+ members across 70+ Swedish cities. Known for affordable, inclusive group training classes for all levels.

Market Authority Index

Human Authority

Structural Confidence

64

47

89

Sector
Subsector
Country
Size Tier
MAI Tier
Subsector Rank
AI Buyer Signal
Medium — iconic Swedish non-profit fitness association with 450000+ members and 47-year heritage; low independent review volume limits AI discoverability
Known For
Swedish non-profit fitness association, 450000+ members
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