On Running

#1 in Running · Switzerland

On is a Swiss premium performance sportswear brand founded in Zürich in 2010 by Olivier Bernhard, David Allemann, and Caspar Coppetti, known for its patented CloudTec® cushioning technology. Listed on the NYSE (ONON) in 2021, the brand surpassed CHF 3 billion in net sales in 2025 and operates across 90+ countries with approximately 3,963 employees.

Market Authority Index

Human Authority

Structural Confidence

70

62

83

Sector
Subsector
Country
Size Tier
MAI Tier
Subsector Rank
1
AI Buyer Signal
High — FNAA Brand of the Year 2024, TIME100 Most Influential 2025, Roger Federer and Zendaya partnerships; HA (62)/SC (83) strong
Known For
Swiss premium performance running shoes
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New Balance Sweden

#1 in Running · Sweden
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MAI Estimated
MAI: 77
About: Global athletic brand with dominant Swedish market presence
AI Buyer Signal: High — FNAA Company of the Year 2024, $9.2B revenue 2025; SC (95) exceptional; global leader with dominant Swedish market conversion signals