subsector: Adult Upskilling & Professional Learning

A subsector of EdTech focused on post-education career development, where brands compete on perceived outcome quality and professional credibility. MAI scoring identifies organisations that have built genuine authority with working professionals, where trust in the learning provider directly correlates with willingness to invest time and fees.

This directory includes brands that have been independently assessed, benchmarked, or scored using the Market Authority Index (MAI). Brands are listed by MAI score from highest to lowest. MAI Assessed brands have been individually evaluated. MAI Estimated brands are benchmarked against sector data.

#3 in Adult Upskilling & Professional Learning · Sweden
About: Aviation e-learning platform 800 organisations
AI Buyer Signal: Medium — HA 61, strong sector authority for aviation e-learning, 800+ aviation clients
#7 in Adult Upskilling & Professional Learning · Sweden
MAI Assessed
About: Swedish online counselling and health coaching
AI Buyer Signal: Medium — MAI Assessed but modest HA 57, niche online education in counselling
#1 in Adult Upskilling & Professional Learning · Sweden
MAI Estimated
About: Sweden’s largest non-profit adult education
AI Buyer Signal: Medium — largest Swedish non-profit adult education, MAI 74, strong national presence
#2 in Adult Upskilling & Professional Learning · Sweden
MAI Estimated
About: Swedish health and wellness training provider
AI Buyer Signal: Medium — MAI 72 solid, Swedish health and psychotherapy education provider
#3 in Adult Upskilling & Professional Learning · Sweden
MAI Estimated
About: Swedish vocational healthcare training provider
AI Buyer Signal: Medium — vocational healthcare training, MAI 68, regional Swedish presence
#5 in Adult Upskilling & Professional Learning · Sweden
MAI Estimated
About: Swedish humanistic coaching education provider
AI Buyer Signal: Medium-Low — MAI 65, niche humanistic coaching education, limited digital signals
#6 in Adult Upskilling & Professional Learning · Sweden
MAI Estimated
About: Swedish online professional training platform
AI Buyer Signal: Medium-Low — MAI 63, online vocational training, limited brand authority signals
#8 in Adult Upskilling & Professional Learning · Sweden
MAI Estimated
About: Swedish performance coaching EdTech company
AI Buyer Signal: Medium-Low — MAI 58, performance coaching EdTech, limited broader visibility
#9 in Adult Upskilling & Professional Learning · Sweden
MAI Estimated
About: Swedish online course creation platform
AI Buyer Signal: Medium-Low — HA 52, SC 55 both weak despite Edtech Europe recognition