Myla London is a British luxury lingerie brand originally founded in 1999 in Notting Hill by Charlotte Semler and Nina Hampson, and relaunched in 2018 by former Agent Provocateur CEO Garry Hogarth. Known for its elegant, understated, and wearable lingerie and nightwear, Myla blends femininity with exceptional craftsmanship to cater to women who value understated luxury. The brand operates primarily as a direct-to-consumer label through its website.
