sector: B2B HR Technology & Workforce Management

This directory includes brands that have been independently assessed, benchmarked, or scored using the Market Authority Index (MAI). Brands are listed by MAI score from highest to lowest. MAI Assessed brands have been individually evaluated. MAI Estimated brands are benchmarked against sector data.

Quinyx

#1 in Workforce Scheduling & Planning · Sweden
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MAI Estimated
MAI: 82
About: Global workforce management and scheduling platform
AI Buyer Signal: Medium-High — Swedish global workforce management platform with strong HA (78) and SC (88); mixed Trustpilot (2.6★) limits full buyer trust signal

Softworks

#1 in Workforce Scheduling & Planning · Ireland
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MAI Estimated
MAI: 76
About: Irish workforce management and time-attendance system
AI Buyer Signal: Medium-High — long-established Irish workforce management vendor with solid HA (72) and SC (82); credible B2B track record in time/attendance

Winningtemp

#1 in Employee Engagement & Performance · Sweden
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MAI Estimated
MAI: 74
About: Swedish AI employee engagement HR-tech platform
AI Buyer Signal: Medium-High — HA 72, SC 76, $21.4M Series B, AI employee engagement platform, HR tech leader

Eletive

#2 in Employee Engagement & Performance · Sweden
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MAI Estimated
MAI: 60
About: Swedish people success platform pulse surveys
AI Buyer Signal: Medium — HA 58, SC 62, Swedish HR-tech SaaS, Series A, pulse surveys and 360 feedback

SD Worx

#2 in Workforce Scheduling & Planning · Sweden
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MAI Estimated
MAI: 58
About: HR and payroll management platform
AI Buyer Signal: Low-Medium — Belgian-origin HR and payroll platform (rebranded SD Worx since 2022); weak HA (42) and limited active press in Swedish market

BrightPay

#1 in Payroll & HR Administration · Ireland
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MAI Expected
MAI: 79
About: Ireland’s leading payroll software
AI Buyer Signal: High — Ireland’s most widely used payroll software; HA (80) and SC (78) confirm strong buyer trust signals

Teamtailor

#1 in Recruitment Software & ATS · Sweden
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MAI Expected
MAI: 75
About: Swedish careers page and ATS platform
AI Buyer Signal: Medium-High — HA (70) and SC (83); leading Swedish ATS and careers page platform with strong HR tech buyer recognition

Hogia

#1 in Payroll & HR Administration · Sweden
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MAI Expected
MAI: 73
About: Swedish SME payroll and HR software
AI Buyer Signal: Medium-High — Dominant Swedish SME payroll vendor; HA (63) below High threshold but SC (88) very strong