CAFÉGO TrustPoint – Independent Verified Customer Survey (July 2025)

This TrustPoint is issued to CAFÉGO based on verified customer data collected in July 2025.

All statements are verified as part of this TrustPoint and filed below with Digital Scorecard. You can see the study details and highlighted results below.

TrustPoint Issued — July 2025

Reference: TP-2025-Cafego-01  |  Completed  |  Consumers (B2C)  |  Sweden

An independently verified TrustPoint analysis by Digital Scorecard summarises 177 authenticated customer responses for CAFÉGO's coffee, collected in Sweden using Typeform. The TrustPoint confirms very high customer satisfaction, strong comparative performance, and a significant taste differentiator.

Key Verified Results

  • 177
    Verified and completed responses
  • 8.58 / 10
    Overall customer rating (variation 1.52 — low, indicating strong agreement)
  • 94.90%
    Of verified customers would recommend to others
  • 85.90%
    Say it is better or much better than alternatives previously tried
  • 0.60%
    Say it was worse than alternatives tried (10.85% say it was the same)
  • 9.04 / 10
    Average rating for coffee beans (variation 14%)
  • 9.09 / 10
    Average rating for ground coffee (variation 15%)
  • DCI Score: 85.90 / 100
    Scores above 60 indicate strong comparative performance
  • 8.05 / 10
    Average self-rated coffee expertise of respondents (variation 1.33 — very low). Respondents have a strong knowledge of coffee, adding greater credibility and weight to the DCI score.

Verified Customer Preference

Customers consistently reported that they prefer the taste of CAFÉGO coffee over other coffees they had previously tried. A full-bodied, rich-tasting coffee without the premium price — made for coffee lovers.

Issuance Record

Reference IDTP-2025-Cafego-01
ProductCoffee grown at high altitude, impacting richness of flavour
Sample Size177 verified client responses
Date of TrustPointJuly 2025
CountrySweden
Survey ToolTypeform (third-party)
Business FocusConsumers (B2C)
Websitecafego.se
Verified ByDigital Scorecard
StatusCompleted
Methodology: Verified responses collected via Typeform from authenticated customers in Sweden. Only authenticated responses were included. Digital Scorecard independently verified all data for accuracy and transparency. Clients cannot influence results. Verified customers are not rewarded for their responses.

Summary of the TrustPoint

During July 2025 a verified review of customers of CAFÉGO correlated the reason clients bought and to their satisfaction levels. The above table also shows how using CAFÉGO products has helped them compared to other options tried.

All data collected and conclusions have been undertaken and verified by Digital Scorecard. Clients cannot influence the results — we list only what verified customers have said. Verified customers are not rewarded for their responses.

 

Verified Customer Data

The above table is a summary of the details that make up the Trustpoint. We can verify that real customers were asked and answered the results of which are are listed below.

How CAFÉGO Helped Clients

Verified customers report that CAFÉGO products taste better that other coffees they tried. The metrics in the above table show how many clients recommend the product, and how it compares to alternatives they previously tried. This provides a clear picture of real-world effectiveness and satisfaction by those that use CAFÉGO products.

One measure worth paying attention to is the difference compared with the coffee customers have used in the past. This reflects real-world situations, where people can directly compare their previous coffee experiences with the results they now achieve.

Respondent Coffee Expertise

Based on verified responses, customers reported how much of a coffee expert or connoisseur they consider themselves to be.

On average, respondents rated themselves at 8.05 on a 10-point scale, with a low variation of 1.33 (17%). This suggests that customers have a strong understanding of coffee, which in this context adds greater credibility and weight to the DCI.

Understanding the Differential Comparison Index (DCI)

The Differential Comparison Index (DCI) is a benchmark used to measure how well a product performs compared to other alternatives customers have tried. It is calculated from verified customer responses that compare their experience with the product to similar products on the market.

DCI is scored on a scale of 0 to 100:

 

60–100: Strong comparative performance — customers rate the product as better or much better than alternatives.

 

40–59: Comparable performance — performs similarly to competing products.

 

0–39: Underperformance — customers rate the product lower than alternatives.

 

For this TrustPoint analysis, the business achieved a DCI score of 85.90, which is considered excellent and indicates it performs significantly better than most alternatives customers have tried.
A high DCI score indicates that the product not only satisfies customers but outperforms other options they have used. This provides an independent competitiveness measure beyond standard satisfaction ratings.